{"id":2258,"date":"2016-11-21T14:44:47","date_gmt":"2016-11-21T05:44:47","guid":{"rendered":"http:\/\/help.glu.jp\/ja\/?p=2258"},"modified":"2026-03-12T18:17:23","modified_gmt":"2026-03-12T09:17:23","slug":"dbm_reports","status":"publish","type":"post","link":"https:\/\/help.glu.jp\/ja\/release_log\/glu-media\/dbm_reports\/","title":{"rendered":"Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff06\u30d3\u30c7\u30aa 360"},"content":{"rendered":"<ul>\n<li><a href=\"#reportdata\">\u5bfe\u5fdc\u30ec\u30dd\u30fc\u30c8<\/a><\/li>\n<li><a href=\"#metrics\">\u6307\u6a19<\/a><\/li>\n<li><a href=\"#connection\">\u30a2\u30ab\u30a6\u30f3\u30c8\u63a5\u7d9a<\/a><\/li>\n<\/ul>\n<h1 id=\"reportdata\">\u5bfe\u5fdc\u30ec\u30dd\u30fc\u30c8<\/h1>\n<p>\u4ee5\u4e0b\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3>\u3010\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u8a2d\u5b9a\u6642\u306e\u6ce8\u610f\u4e8b\u9805\u3011<\/h3>\n<ul>\n<li>\u524d\u65e5\u5206\u3084\u524d\u3005\u65e5\u5206\u306e\u6570\u5024\u306f API \u304b\u3089\u53d6\u5f97\u3057\u3066\u3044\u308b glu \u3068 DV360 \u7ba1\u7406\u753b\u9762\u3068\u3067\u591a\u5c11\u306e\u5dee\u7570\u304c\u751f\u3058\u308b\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002\u901f\u5831\u5024\u3068\u3057\u3066\u304a\u53d6\u308a\u6271\u3044\u304f\u3060\u3055\u3044\u3002<\/li>\n<li>\u5404\u7a2e\u30a2\u30af\u30b7\u30e7\u30f3\u5225\u30ec\u30dd\u30fc\u30c8\u3067\u300cFloodlight \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3 \u30a2\u30af\u30b7\u30e7\u30f3\u300d\u306e\u6307\u6a19\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002<\/li>\n<li>Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff06\u30d3\u30c7\u30aa 360 \u5074\u306e\u30c7\u30fc\u30bf\u4fdd\u6301\u671f\u9593<br \/>\n2 \u5e74\u5206\u3067\u3059\u3002\uff3b\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\uff3d\u306e\u671f\u9593\u306b 2 \u5e74\u4ee5\u4e0a\u524d\u306e\u65e5\u4ed8\u3092\u542b\u3081\u308b\u542b\u3081\u308b\u3068\u30a8\u30e9\u30fc\u7d42\u4e86\u3057\u307e\u3059\u3002<\/li>\n<\/ul>\n<table>\n<tbody>\n<tr>\n<td class=\"style_td\" style=\"background-color: #e6e6e6;\"><strong>\u30ec\u30dd\u30fc\u30c8\u7a2e\u5225<\/strong><\/td>\n<td class=\"style_td\" style=\"background-color: #e6e6e6;\"><strong>\u30c7\u30d0\u30a4\u30b9\u5225<\/strong><\/td>\n<td class=\"style_td\" style=\"background-color: #e6e6e6;\"><strong>\u5099\u8003<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u30a2\u30ab\u30a6\u30f3\u30c8\u5225<\/td>\n<td>\u25cb<\/td>\n<td>Advertisers<\/td>\n<\/tr>\n<tr>\n<td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5225<\/td>\n<td>\u25cb<\/td>\n<td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\uff08Campaigns\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u5225<\/td>\n<td>\u25cb<\/td>\n<td>\u5e83\u544a\u63b2\u8f09\u30aa\u30fc\u30c0\u30fc\uff08Insertion Orders\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u5e83\u544a\u5225<\/td>\n<td>\u25cb<\/td>\n<td>\u5e83\u544a\u7533\u8fbc\u60c5\u5831\uff08Line Items\uff09\uff0b \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\uff08Creative\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30a2\u30af\u30b7\u30e7\u30f3\u5225<\/td>\n<td>&#8211;<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>\u5e83\u544a\u30b0\u30eb\u30fc\u30d7\u30a2\u30af\u30b7\u30e7\u30f3\u5225<\/td>\n<td>&#8211;<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>\u5e83\u544a\u30a2\u30af\u30b7\u30e7\u30f3\u5225<\/td>\n<td>&#8211;<\/td>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"jumpmenu\"><a href=\"#navigator\">\u2191<\/a><\/div>\n<h1 id=\"metrics\">\u6307\u6a19<\/h1>\n<p>\u4ee5\u4e0b\u306e\u6307\u6a19\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\u30c0\u30a4\u30b9 \u306e\u9805\u76ee\u540d\u306f\u3054\u5229\u7528\u306e\u74b0\u5883\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u3002<br \/>\n\uff08\u4f8b\uff1aCV-T\u3001CV-U \u306a\u3069\uff09<br \/>\n\u300cRevenue (Adv Currency)\u300d\u304c\u5fc5\u8981\u306a\u5834\u5408\u306f\u3001\u30a2\u30bf\u30e9 \u30b5\u30dd\u30fc\u30c8\u30c1\u30fc\u30e0\u3078\u304a\u77e5\u3089\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n<table>\n<tbody>\n<tr>\n<td class=\"style_td\" style=\"background-color: #e6e6e6;\" width=\"50\"><strong>\u30c0\u30a4\u30b9\u306e\u9805\u76ee\u540d<\/strong><\/td>\n<td class=\"style_td\" style=\"background-color: #e6e6e6;\" width=\"50\"><strong>DV360 \u306e\u9805\u76ee\u540d<\/strong><\/td>\n<\/tr>\n<tr>\n<td>\u8868\u793a\u56de\u6570<\/td>\n<td>Impressions<\/td>\n<\/tr>\n<tr>\n<td>\u30af\u30ea\u30c3\u30af\u6570<\/td>\n<td>Clicks<\/td>\n<\/tr>\n<tr>\n<td>\u3054\u5229\u7528\u91d1\u984d<\/td>\n<td>Total Media Cost (Advertiser Currency)<\/td>\n<\/tr>\n<tr>\n<td>CV\uff08\u30e6\u30cb\u30fc\u30af\uff09<\/td>\n<td>Post-Click Conversions<\/td>\n<\/tr>\n<tr>\n<td>CV\uff08\u306e\u3079\uff09<\/td>\n<td>Post-Click Conversions<\/td>\n<\/tr>\n<tr>\n<td>CV\u6570(\u3059\u3079\u3066)<\/td>\n<td>Total Conversions<\/td>\n<\/tr>\n<tr>\n<td>CV\uff08\u30d3\u30e5\u30fc\u30b9\u30eb\u30fc\uff09<\/td>\n<td>Post-View Conversions<\/td>\n<\/tr>\n<tr>\n<td>\u8996\u8074\u56de\u6570<\/td>\n<td>Starts (Video)<\/td>\n<\/tr>\n<tr>\n<td>\u52d5\u753b\u518d\u751f\u6570\uff1a25\uff05<\/td>\n<td>First-Quartile Views (Video)<\/td>\n<\/tr>\n<tr>\n<td>\u52d5\u753b\u518d\u751f\u6570\uff1a50\uff05<\/td>\n<td>Midpoint Views (Video)<\/td>\n<\/tr>\n<tr>\n<td>\u52d5\u753b\u518d\u751f\u6570\uff1a75\uff05<\/td>\n<td>Third-Quartile Views (Video)<\/td>\n<\/tr>\n<tr>\n<td>\u52d5\u753b\u518d\u751f\u6570\uff1a100\uff05<\/td>\n<td>Complete Views (Video)<\/td>\n<\/tr>\n<tr>\n<td>\u52d5\u753b\u518d\u751f\u6570\uff1a[DV360]TrueView<\/td>\n<td>TrueView: Views<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"jumpmenu\"><a href=\"#navigator\">\u2191<\/a><\/div>\n<h1 id=\"connection\">\u30a2\u30ab\u30a6\u30f3\u30c8\u63a5\u7d9a<\/h1>\n<p><a href=\"#preparation\">\u30101\u3011\u4e8b\u524d\u6e96\u5099<\/a><br \/>\n<a href=\"#master-account\">\u30102\u3011\u30de\u30b9\u30bf\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u8a2d\u5b9a<\/a><br \/>\n<a href=\"#account\">\u30103\u3011\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u4f5c\u6210<\/a><br \/>\n<a href=\"#schedule\">\u30104\u3011\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306e\u8a2d\u5b9a<\/a><\/p>\n<h2 id=\"preparation\">\u30101\u3011\u4e8b\u524d\u6e96\u5099<\/h2>\n<p>Google \u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u3066 API \u5229\u7528\u306e\u8a8d\u8a3c\u3092\u884c\u3044\u307e\u3059\u3002\u4ee5\u4e0b\u3092\u3054\u7528\u610f\u304f\u3060\u3055\u3044\u3002<br \/>\n\u203b Google \u30a2\u30ab\u30a6\u30f3\u30c8\uff08\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\uff09\u3092\u30a2\u30bf\u30e9\u5074\u3078\u304a\u77e5\u3089\u305b\u3044\u305f\u3060\u304f\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<table bgcolor=\"#f5f5f5\">\n<tbody>\n<tr>\n<td>\n\u30fb\u3054\u5229\u7528\u4e88\u5b9a\u306e\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u30ed\u30b0\u30a4\u30f3\u53ef\u80fd\u306a Google \u30a2\u30ab\u30a6\u30f3\u30c8\uff08\u6a29\u9650\uff1a\u300c\u8aad\u307f\u53d6\u308a\u5c02\u7528\u6a29\u9650\u300d\u4ee5\u4e0a\uff09<br \/>\n\u30fb\u3054\u5229\u7528\u4e88\u5b9a\u306e\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u30ea\u30b9\u30c8\uff08\u30a2\u30ab\u30a6\u30f3\u30c8\u540d\u30fb\u30a2\u30ab\u30a6\u30f3\u30c8 ID\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"master-account\">\u30102\u3011\u30de\u30b9\u30bf\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u8a2d\u5b9a<\/h2>\n<p>glu \u7ba1\u7406\u753b\u9762\u4e0a\u306e\u64cd\u4f5c\u3067\u3059\u3002<br \/>\nAPI \u63a5\u7d9a\u3092\u884c\u3046\u305f\u3081\u306b\u8a8d\u8a3c\u30b3\u30fc\u30c9\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u30ea\u30f3\u30af\u5148\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/help.glu.jp\/ja\/reference\/basic_operation\/master-settings\/#google-dv360\" data-type=\"URL\" target=\"_blank\" rel=\"noreferrer noopener\">\u30de\u30b9\u30bf\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u8a2d\u5b9a &gt; Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff06\u30d3\u30c7\u30aa 360<\/a><\/p>\n<p>\u203b \u30de\u30b9\u30bf\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u65b0\u898f\u4f5c\u6210\u306f\u30a2\u30bf\u30e9 \u30b5\u30dd\u30fc\u30c8\u30c1\u30fc\u30e0\u306b\u3066\u884c\u3044\u307e\u3059\u3002\u5fc5\u8981\u3042\u308a\u307e\u3057\u305f\u3089\u304a\u77e5\u3089\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2 id=\"account\">\u30103\u3011\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u4f5c\u6210<\/h2>\n<p>glu \u7ba1\u7406\u753b\u9762\u4e0a\u306e\u64cd\u4f5c\u3067\u3059\u3002<br \/>\n\u3054\u5229\u7528\u4e88\u5b9a\u306e\u5e83\u544a\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u65b0\u898f\u4f5c\u6210\u3057\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u30ea\u30f3\u30af\u5148\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><a href=\"https:\/\/help.glu.jp\/ja\/reference\/basic_operation\/account-settings\/#content_dbm\" data-type=\"URL\" target=\"_blank\" rel=\"noreferrer noopener\">\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u4f5c\u6210 &gt; Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff06\u30d3\u30c7\u30aa 360<\/a><\/p>\n<p>\uff1c\u521d\u3081\u3066\u306e\u65b9\u3078\uff1e<br \/>\n\u30a2\u30ab\u30a6\u30f3\u30c8\u6570\u304c\u591a\u3044\u5834\u5408\u306b\u306f\u30a2\u30bf\u30e9 \u30b5\u30dd\u30fc\u30c8\u30c1\u30fc\u30e0\u304c\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u65b0\u898f\u4f5c\u6210\u3092\u4ee3\u884c\u3044\u305f\u3057\u307e\u3059\u3002<br \/>\n\u30a2\u30ab\u30a6\u30f3\u30c8\u540d\u30fb\u30a2\u30ab\u30a6\u30f3\u30c8 ID \u306e\u30ea\u30b9\u30c8\u3092\u5171\u6709\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h2 id=\"schedule\">\u30104\u3011\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306e\u8a2d\u5b9a<\/h2>\n<p>glu \u7ba1\u7406\u753b\u9762\u4e0a\u306e\u64cd\u4f5c\u3067\u3059\u3002<br \/>\n\u30e1\u30c7\u30a3\u30a2\u3078\u30ec\u30dd\u30fc\u30c8\u30c7\u30fc\u30bf\u3092\u53d6\u5f97\u3059\u308b\u305f\u3081\u306e\u8a2d\u5b9a\u3092\u30de\u30b9\u30bf\u30a2\u30ab\u30a6\u30f3\u30c8\u307e\u305f\u306f\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\uff3b\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\uff3d\u30bf\u30d6\u306b\u884c\u3044\u307e\u3059\u3002<br \/>\n\u4ee5\u4e0b\u306e\u30ea\u30f3\u30af\u5148\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>\u30fb\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306e\u8a2d\u5b9a\u65b9\u6cd5<\/p>\n<p><a href=\"https:\/\/help.glu.jp\/ja\/reference\/basic_operation\/schedule_settings\/\" data-type=\"URL\" target=\"_blank\" rel=\"noreferrer noopener\">\u57fa\u672c\u64cd\u4f5c\u7de8 &gt; \u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306e\u8a2d\u5b9a<\/a><\/p>\n<p>\u30fb\u8a2d\u5b9a\u53ef\u80fd\u306a\u30ec\u30dd\u30fc\u30c8\u7a2e\u5225<\/p>\n<p><a href=\"#reportdata\">Google \u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\uff06\u30d3\u30c7\u30aa 360 &gt; \u5bfe\u5fdc\u30ec\u30dd\u30fc\u30c8<\/a><\/p>\n<p>\uff1c\u521d\u3081\u3066\u306e\u65b9\u3078\uff1e<br \/>\n\u3059\u3079\u3066\u3042\u308b\u3044\u306f\u307b\u3068\u3093\u3069\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u5fc5\u8981\u306a\u30ec\u30dd\u30fc\u30c8\u30c7\u30fc\u30bf\u306e\u8a2d\u5b9a\u306f\u300c\u30de\u30b9\u30bf\u30a2\u30ab\u30a6\u30f3\u30c8\u300d\u3001<br \/>\n\u7279\u5b9a\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u307f\u304c\u5fc5\u8981\u306a\u30ec\u30dd\u30fc\u30c8\u30c7\u30fc\u30bf\u306e\u8a2d\u5b9a\u306f\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u300d\u3067\u884c\u3046\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002<\/p>\n<p class=\"has-text-align-right\"><a href=\"#navigator\">\u2191<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5bfe\u5fdc\u30ec\u30dd\u30fc\u30c8 \u6307\u6a19 \u30a2\u30ab\u30a6\u30f3\u30c8\u63a5\u7d9a \u5bfe\u5fdc\u30ec\u30dd\u30fc\u30c8 \u4ee5\u4e0b\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002 \u3010\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u8a2d\u5b9a\u6642\u306e\u6ce8\u610f\u4e8b\u9805\u3011 \u524d\u65e5\u5206\u3084\u524d\u3005\u65e5\u5206\u306e\u6570\u5024\u306f API \u304b\u3089\u53d6\u5f97\u3057\u3066\u3044\u308b glu \u3068 DV360 \u7ba1\u7406\u753b\u9762\u3068\u3067\u591a\u5c11\u306e\u5dee\u7570\u304c\u751f [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[63],"tags":[],"class_list":["post-2258","post","type-post","status-publish","format-standard","hentry","category-glu-media"],"_links":{"self":[{"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/posts\/2258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/comments?post=2258"}],"version-history":[{"count":29,"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/posts\/2258\/revisions"}],"predecessor-version":[{"id":10749,"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/posts\/2258\/revisions\/10749"}],"wp:attachment":[{"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/media?parent=2258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/categories?post=2258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/help.glu.jp\/ja\/wp-json\/wp\/v2\/tags?post=2258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}